Logo & Brand Design
A logo is more than a mark, it’s a visual introduction to your story. Each design begins with listening: understanding the vision behind the project, the story it needs to tell, and what it should communicate at first glance.
01
Graceful Impact
The Graceful Impact identity was designed around a distinctive lowercase “g,” paired with a delicate botanical element symbolizing growth, possibility, and becoming. I wanted the mark to feel soft and refined while reflecting the heart of the brand, personal, intentional, and rooted in meaningful change.
02
Custom Brand Identity
Your Business deserves more than a pretty logo.
Together we'll discover:
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Your vision
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your personality
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your audience
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the feeling you want people to have when they see your brand
From there, I create a visual identity that feels authentic to you.​
Perfect for small businesses, entrepreneurs, makers, authors, speakers, and nonprofits.
03
Nurture Counseling
Maria came to me with something she created, a painting of a butterfly that held personal meaning.
So, we began with her story. I transformed elements of her artwork into a logo that felt authentic to her practice and her personality.
The result is a brand that reflects growth, healing, and transformation.
The best logos don't simply represent a business. They represent the person behind it.
04
Paige Holmes Photography
Paige's photography is colorful, joyful, and deeply personal. She wanted a brand that reflected not only what she does, but who she is.
By combining the camera icon, a vibrant aperture inspired by her editing style, and the playful bee, we created a logo that feels unmistakably Paige.
Good branding celebrates personality.
05
Sister's Unplugged
Sister's Unplugged was created for a women's retreat, centered on faith, rest, and connection.
This clean, modern logo consists of a cross that becomes part of the name itself, paired with an 'unplugged' power cord that reinforces the retreats purpose.
06
All About Numbers
When Wendy launched her accounting business, she wanted a brand that felt both professional and approachable.
Instead of relying on traditional accounting imagery, we created a modern identity with clean topography, soft color, and graceful curves that reflect precision without feeling rigid.
The result is a brand that inspires confidence while remaining welcoming, proof that professionalism can also feel personal.
07
Wrapped by Alyssa
A gift is long remembered after it's opened.
For this boutique gift wrapping business, the goal was to created a brand that reflected the same care and attention given to every package.
Simple illustrations paired with elegant typography communicate a service that transforms ordinary gifts into meaningful experiences.
Because presentation is part of the gift.
08
Water, Wood, & Whimsy
Not just an Air BnB, an invitation to slow down. Inspired by the natural beauty of Virginia's Eastern Shore, the brand blends organic illustrations, flowing typography, and a calm color palette to reflect the peaceful experience awaiting guests.
To provide flexibility across print and digital media, the logo was developed in 3 signature colors, each with both standard and reversed versions for consistent branding.
Purple #3B5704 Green #4C1461 Black #000000
09
Rusty Appleseed
Every musician has a unique sound. Their brand should have one too.
The goal was to create an identity that felt authentic, timeless, and rooted in his style of music. A single, continuous line forms the silhouette of an acoustic guitar, while distressed typography adds character and a sense of lived experience.
The result is a logo that feels as genuine as the music itself.
10
Quillin
Campaign branding has one job...to be remembered.
For this school board campaign, the focus was on creating a clean, recognizable identity that could be used consistently across yard signs, social media, print material, and community events.
By transforming this candidate's initials into the primary visual element, the campaign gained a simple, memorable mark that communicated professionalism and trust.
Beyond the Logo
Sometimes the design doesn’t stop with a logo.
I also create custom pieces for the moments, messages, and ideas you want to share, from invitations and announcements to flyers, promotional materials, and other print and digital designs. Each piece is thoughtfully created to reflect your style, purpose, and the people you’re trying to reach.